FOR IMMEDIATE RELEASE
Irvine, Calif – January 5, 2021 – e-PlanSoft™, developers of electronic plan review solutions, has expanded and reorganized its Marketing department in the wake of surging interest and new business.
The move to reconfigure its Marketing department, led by Brandy Parslow, reflects the rapid growth the company is experiencing, as the public sector and AEC industry recognize the need to move their planning and compliance operations to a cloud-based model. The increased demand has extended to international markets, spurring expansion in the form of a global presence. e-PlanSoft is a leading provider of compliance and plan review solutions, hosted through Amazon Web Services, the undisputed leader in cloud technology.
Brandy Parslow has been named the Marketing Director for the company. Parslow’s new role further demonstrates e-PlanSoft’s commitment to company growth and market leadership as it heads into 2021.
Parslow joined e-PlanSoft three years ago with a 20-year track record of executing successful digital marketing campaigns in technology, real estate, health care, higher education, AEC, and government affairs. In this new role, she will lead all efforts associated with the company’s brand, user acquisition, lifecycle marketing and setup strategic approached multi-dimensional campaigns. She’ll also aim to advance the trend of consumers opting to purchase both nationally and internationally. She will work alongside the VP of Sales and Marketing, Kalib Drake, to build a collaborative and successful team to play a significant role in supporting e-PlanSoft’s continued growth.
“e-PlanSoft is seeing a tremendous amount of growth right now as more agencies shift toward more quality virtual experiences with seamless workflows for their staff and citizens,” said Brandy Parslow, Marketing Director for e-PlanSoft. “Between our national growth and moving into the international market, it’s gratifying to be in a position to bring our solutions to those who will benefit from them and would have otherwise experienced significant disruptions to their construction and permitting projects.”
As the Marketing Department expands with the company, Juli Rose has assumed the newly formed role of Marketing Communications Manager at e-PlanSoft. She brings over 18 years of experience as a product marketing and communications manager, substantially in the technology industry, marketing to the public sector. In this role, Rose will build awareness through marketing strategies and messaging to effectively inform and promote the e-PlanSoft brand and offerings through a multi-channel marketing mix. She will call on her passion for thought leadership strategy and execution to further position the company as a leading industry expert.
e-PlanSoft is widely known as a visionary provider of leading-edge solutions for the public sector and AEC industry. Its primary product, e-PlanREVIEW®, was already in place and improving efficiency for forward-thinking organizations, when widespread mandates went into effect, requiring social distancing and a remote work environment. The solution was quickly recognized as an ideal platform to maintain business continuity for builders and permitting departments who found themselves in need of an option to keep building and construction projects moving forward. As a result, e-PlanSoft has experienced exponential growth, and has received accolades as an industry expert. The company is expanding its marketing efforts and communications to provide thought leadership and industry expertise to those organizations.
e-PlanSoft™ develops industry-leading cloud-based electronic document review software that assists governmental agencies, construction and manufacturing industries, developers and owners with their plan review, design review, product review, construction, and asset review management in real-time.